I've never called you a Giant Asc anyway... 

For the record, and it's official...Walmart has a HD DVD (HD-a2) player for $98.87. Think that isn't going to sell three or four units? Also, they will have a selection of $14.99 titles to go with it. Part of the early holiday shopping season. 

www.walmart.com/secret

Quoting stefc:

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Quoting twojayz:

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HD-A2 player for $98.87

That is insane.

Wow. That is like $85 CAD 

Quoting bob9000:

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Quoting stefc:

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Quoting twojayz:

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HD-A2 player for $98.87

That is insane.

Wow. That is like $85 CAD 

Only EUR64    Except we cannot order it

Blu-ray to Figure Prominently in Largest-Ever PS3 Marketing Campaign

Sony is gearing up for a Blu Christmas, saying its emphasis on the PS3's Blu-ray playback will be "much more aggressive" in its new holiday marketing campaign.

In a post on the official PlayStation blog, Sony Marketing SVP Peter Dille said the new campaign is scheduled to break this weekend in conjunction with the US introduction of the new 40GB PS3, and is slated to be the company's largest-ever marketing effort for a hardware platform.

The exec described the new campaign as having a "high-energy, entertainment driven focus," with the console's Blu-ray playback a key component.

In a separate interview with GameDaily, Victor Matsuda, VP of Sony's Blu-ray Disc Group explained that the campaign would "focus on the convergence of the PS3 as a movie and game device" and that it was "a big part of the corporate strategy for promoting Blu-ray Disc this fourth quarter."

Matsuda went on to say that the company was considering bundling the PS3's Blu-ray remote (which is currently being sold separately) to help further emphasize the movie playing aspecs of the hardware.

Although the PS3 is by far the best-selling playback device on either side of the high-def format war (and has propelled Blu-ray to a nearly 2:1 disc sales lead over HD DVD year-to-date), opponents have argued that the console's achille heel is its "attach rate" (the number of Blu-ray discs owned per unit).

Matsuda said Sony itself was paying particular attention to those numbers, and the company planned to release "very positive" information on what percentage of people who buy a PS3 use it for Blu-ray Disc playback and with what frequency in the next few weeks.

To preview the first two spots in the PS3 holiday campaign, visit the PlayStation Blog.



Source: Highdefdigest.com

Someone inside Sony answering a question about BD+ being cracked....

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Q: Anyone have any comments about Slysoft's claims of cracking BD+?


A: We expect that BD+ will be cracked on a given title if smart hackers decide to focus on it. The benefit of BD+ is that we can change the scrambling method on a title by title basis, so they have to work on each title to break it. If this is not generating profit for the hackers, what is the motivation to keep doing it?

I believe the sale is only through the weekend and in-store only but still. My God, that magic less than $100 has been reached. Anyone looking to purchase a DVD player this time of year would be nearly insane to pass up that deal. I mean, if you're going to dump $100 on a upscaling player anyway why not just get the actual HD version for the same price...These things are going to fly. Too bad aI don't need another player! Although I might pick one or two up as gifts, if I can get them. I checked one of my local stores and neither had them nor would they say if they would have them tomorrow. I saw about 7 other people looking for them and asking questions. This could be the start of a beautiful two month stretch for HD...

Quoting twojayz:

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And Best Buy has just dropped the price to $99! Sold out online, check you local stores if interested.

Can you confirm this is currently in stores or was it an online sale only???